0%
AI Crawl Intelligence for Shopify
See what AI bots see
when they crawl your store.
GPTBot, ClaudeBot, and PerplexityBot visit your Shopify store thousands of times a day – deciding which products to recommend to millions of shoppers. You have zero visibility into what they find. botjar changes that.
0×
growth in AI-driven Shopify orders in one year
0%
of web traffic is now AI bots
4,700%
YoY growth in AI referral traffic to retail
0
tools built to optimize how bots crawl your store
Shopify 2025 · Imperva 2025 · Adobe Digital Economy Index
The Blind Spot
Heatmaps show you where shoppers click.
Nothing shows you what AI bots actually see.
AI-driven orders on Shopify grew 15× last year. ChatGPT alone processes 50 million shopping queries daily. When these AI assistants recommend products, they’re pulling from what their crawlers found on your store – your product descriptions, schema markup, page structure, and content hierarchy.
If their crawlers can’t parse your store properly, you don’t get recommended. And right now, you have no way to know what they’re seeing.
Right now, on a typical ecommerce site
Your analytics: 0 visibility into any of them.
Your current CRO
Invisible — until now
Your current CRO stack
- Heatmaps and recordings – humans only
- Zero visibility into bot navigation
- No idea which content AI reads or skips
- Broken structured data affecting AI recommendations
- Ad pixels firing on bot traffic – inflating costs
Full-stack CRO: humans + bots
- Crawl Replays – watch how GPTBot navigates your site
- Bot Datamaps – see which pages get crawled vs. ignored
- Crawl Funnels – track entry points, depth, and extraction paths
- Schema Pulse – measure how accurately AI parses your data
- Revenue attribution – connect bot visits to sales
0%
AI Crawl Intelligence for Shopify
See what AI bots see
when they crawl your store.
GPTBot, ClaudeBot, and PerplexityBot visit your Shopify store thousands of times a day – deciding which products to recommend to millions of shoppers. You have zero visibility into what they find. botjar changes that.
0×
growth in AI-driven Shopify orders in one year
0%
of web traffic is now AI bots
4,700%
YoY growth in AI referral traffic to retail
0
tools built to optimize how bots crawl your store
Shopify 2025 · Imperva 2025 · Adobe Digital Economy Index
The Blind Spot
Heatmaps show you where shoppers click.
Nothing shows you what AI bots actually see.
AI-driven orders on Shopify grew 15× last year. ChatGPT alone processes 50 million shopping queries daily. When these AI assistants recommend products, they’re pulling from what their crawlers found on your store – your product descriptions, schema markup, page structure, and content hierarchy.
If their crawlers can’t parse your store properly, you don’t get recommended. And right now, you have no way to know what they’re seeing.
Right now, on a typical ecommerce site
Your analytics: 0 visibility into any of them.
Your current CRO
Invisible — until now
Your current CRO stack
- Heatmaps and recordings – humans only
- Zero visibility into bot navigation
- No idea which content AI reads or skips
- Broken structured data affecting AI recommendations
- Ad pixels firing on bot traffic – inflating costs
Full-stack CRO: humans + bots
- Crawl Replays – watch how GPTBot navigates your site
- Bot Datamaps – see which pages get crawled vs. ignored
- Crawl Funnels – track entry points, depth, and extraction paths
- Schema Pulse – measure how accurately AI parses your data
- Revenue attribution – connect bot visits to sales
AI Crawl Intelligence
Six tools to see, measure, and fix
how AI bots experience your store.
Every tool mirrors something you already use for human visitors – built from the ground up for bot traffic.
Crawl Replays
Session recordings – for bots.
Watch exactly how GPTBot navigates your store, page by page. See which products it reads, which it skips, and where it drops off.
AI Output Monitor
Track what AI says about your products.
See how ChatGPT, Perplexity, and Google AI Overviews actually represent your products to shoppers. Connect what bots crawl to what AI recommends.
Bot Datamaps
Heatmaps – for crawl traffic.
See which product pages, collections, and content get crawled most – and which are completely ignored by AI bots.
Dead End Detection
Find where bots get stuck.
Identify broken links, redirect loops, and missing pages that stop AI crawlers from reaching your best products. See the revenue you’re leaving on the table.
Crawl Funnels
Conversion funnels – for bot paths.
Track how bots enter your store, how deep they crawl, and which paths lead to your products getting recommended.
Schema Pulse
Structured data health – in real time.
Monitor whether AI bots can actually parse your product data – prices, availability, reviews, variants. Only 1.5% of web pages carry proper product schema. Stores with complete structured data see 3–4× higher AI visibility.
Who is crawling your site
Illustrative distribution based on published bot traffic research. Actual composition varies by industry and site.
Built for Shopify
Built for the platform where
AI commerce is growing fastest.
AI-driven orders on Shopify grew 15× in a single year. AI referral traffic converts 31% higher than traditional search. Shopify operators who optimize for AI crawlers now will capture disproportionate share as agentic commerce scales.
botjar is built specifically for Shopify – one-click install, native store data integration, product-level crawl analytics. No code changes. No performance impact.
Product-level crawl intelligence
See exactly how AI bots interact with each product page – not just site-wide averages. Know which SKUs are visible to AI and which are invisible.
One-click Shopify install
Add botjar from the Shopify App Store. No theme edits, no code, no developer needed. Installs in 30 seconds.
Revenue attribution
Connect bot crawl activity to AI recommendations and downstream sales. See the revenue impact of fixing a crawl dead end or improving schema on a product page.
Launching Q3 2026
Bot CRO Audit – illustrative example
Illustrative figures. Individual results will vary.
Why botjar
This problem looks solved. It isn’t.
A wave of tools track what AI says about your brand. Others block bots or manage access. None of them show you what happens when a bot actually visits your store.
“My CDN already manages bots.”
CDN tools control access – they block or allow bots. botjar is diagnostic. It shows you what bots experience when they visit, what they can parse, and what they miss. They’re complementary.
“I already track AI brand mentions.”
Brand mention tools monitor the output – what AI says about you. botjar monitors the input – what AI sees when it crawls. You need both, because what AI recommends depends on what its crawlers found.
“Free analytics tools show bot traffic.”
Basic bot traffic dashboards show volume and user-agent labels. botjar shows crawl paths, page-level behavior, dead ends, schema parsing accuracy, and revenue impact. The difference between knowing bots visit and understanding what they experience.
The Shift
AI is already changing how shoppers
find and buy products.
50M
shopping queries processed by ChatGPT daily
15×
growth in AI-driven Shopify orders in one year
4,700%
YoY growth in AI referral traffic to retail
31%
higher conversion rate from AI referral traffic vs. traditional search
60%+
of consumers now start product research with AI
94%
of CMOs plan to increase AI visibility investment in 2026
Adobe Digital Economy Index · Shopify 2025 · McKinsey · Bain & Company
Market opportunity
Human CRO
Established
Bot CRO
Untapped
51% of traffic. Zero purpose-built CRO tools.
Works with any website · Shopify-native integration coming Q3 2026
3 Steps
Live in under five minutes.
Install on Shopify
One click from the Shopify App Store. No code, no theme edits.
See your first crawl data
botjar starts capturing AI bot activity immediately. Your first crawl replay appears within minutes.
Find and fix blind spots
Identify dead ends, missing schema, and ignored products. Start optimizing for the traffic that decides who gets recommended.
Opportunity Cost Calculator
How much revenue is hiding
in your bot traffic?
Enter your site details. See what you might be leaving on the table.
Frequently asked questions
Is botjar only for Shopify?
We’re launching on Shopify first because that’s where AI commerce is growing fastest – AI-driven orders grew 15× in one year. Support for other platforms is on the roadmap.
How is botjar different from Hotjar?
Hotjar records human behavior – clicks, scrolls, mouse movements – using JavaScript that bots don’t execute. botjar works at the server level to capture bot crawl behavior – paths, parsing, schema extraction. Different data layer, different traffic, different insights.
Does botjar replace Cloudflare?
No. Cloudflare is security – it manages bot access. botjar is intelligence – it helps you understand and optimize what bots experience on your store. They’re complementary.
What about tools that track AI brand mentions?
Brand mention tools monitor the output layer – what AI says about your products. botjar monitors the input layer – what AI crawlers actually see when they visit your store. What AI recommends depends directly on what its crawlers find.
Will this slow down my store?
No. botjar operates at the server/edge layer, not on the storefront. Zero impact on page load speed, Core Web Vitals, or shopper experience.
What AI bots does botjar detect?
400+ known AI crawlers including GPTBot (OpenAI/ChatGPT), ClaudeBot (Anthropic), PerplexityBot, Google-Extended, Meta-ExternalAgent, Bytespider, and hundreds more. We update detection continuously.
When is botjar launching?
We’re opening early access to waitlist members in 2026. Join the waitlist to get first access and help shape the product.
For Investors
The analytics platform for
the internet's new majority.
The $5B human analytics market has established leaders. The bot traffic layer – now larger than human traffic – has zero purpose-built optimization tools for ecommerce. botjar is building the first.
Exploring Seed Investment
We are in early conversations with investors. No round is currently open or committed.
Defined market gap
$260M+ has been invested in AI visibility tools since 2024, but virtually all of it targets the output layer – what AI says. The input layer – what AI bots experience on your site – has no dedicated platform.
Founder-market fit
Built by ecommerce operators who run DTC brands on Shopify and discovered this gap firsthand. Not theorists – operators who see bot traffic in their own server logs every day.
PLG distribution
Shopify App Store as primary channel. Free tier drives adoption. Product-level crawl intelligence creates daily-use engagement and natural upsell.
hello@botjar.ai · We respond within 48 hours.
Early Access
AI bots are already deciding
who gets recommended.
Make sure they can see your store.
Shopify App · Installs in 30 seconds · No credit card required
Careers
Join the team.
We're building the first analytics platform for AI bot traffic, from Vilnius. If AI commerce, crawl intelligence, and ecommerce CRO excite you –we'd like to hear from you.
Senior Full-Stack Engineer
Full-time · Vilnius / Remote
ML Engineer – Bot Detection
Full-time · Vilnius / Remote
Growth Marketing Lead
Full-time · Vilnius / Remote
Don't see your role? Email us at careers@botjar.ai
Get in touch
botjar.ai
Vilnius, Lithuania